HBO won Television/Streaming Network of the Year, Warner Bros Pictures won Studio of the Year and Microsoft Studios/Xbox won Game Publisher of the Year on Tuesday at the Clio Entertainment awards.
The ceremony, in its 50th year, celebrates the best of the entertainment marketing industry and took place tonight at the Sunset Room in Hollywood, where the group’s highest honor, the Grand Clio Entertainment Awards, were handed out in the mediums of Television/Streaming, Theatrical, Home Entertainment and Games.
Grand statues were handed out for trailers (Bond’s two-pill iterative trailer for Warner Bros’ Matrix: Resurrections, Buddha Jones’ “No Mercy” trailer for Netflix’s The Harder They Fall), public relations (like the Awkwafina 7 Train by ViacomCBS for Comedy Central) and campaigns (like FX Networks for FX on Hulu and Searchlight for Nomadland) among other categories.
Bond was named Agency of the Year. In addition, voice-over artist Tom Kane (Star Wars franchise, Avengers, Scooby-Doo, Call of Duty, Fortnite) was awarded the 2021 Honorary Clio Award for his contributions to the industry.
“For 50 years, our program has recognized the essential creative work that this community has contributed to the entertainment industry and its role in helping content to find its audience,” Clio Entertainment executive director Ashley Falls said. “This year’s winners and all those that have come before them represent some of the most dedicated, hardworking, and awe-inspiring creators in the business.”
Below is a list of the 2021 Grand statue winners. A full list of Clio Entertainment winners of Grand, Gold, Silver and Bronze trophies is here.
Courtside by FCB New York for 2020 NBA Finals
It’s OK by Wieden+Kennedy New York for HBO
The stage is yours by Academy of Motion Picture Arts and Sciences for The Oscars
Partnerships & Collaborations Campaign
Mischievously Delicious by The Walt Disney Company for Marvel Studios’ Loki & Lucky Charms
Partnerships Branded Content Video
A Recipe For Seduction by A+E Networks for Lifetime & KFC
Awkwafina 7 Train by ViacomCBS for Comedy Central
SEAMLESS MOVIES by TNT4 for TNT4 Channel
No Mercy by Buddha Jones for The Harder They Fall
Video Promo Mixed Campaign
FX on Hulu Campaign by FX Networks