Anand Shankar appointed Head of Marketing at ZEE Keralam

ZEE Keralam has named Anand Shankar as its new Head of Marketing. Before joining the channel, Shankar served as Sales Lead – South & East at Balaji Telefilms. He also spent over three years at Arha Media, contributing to business growth and revenue strategies.

With more than 13 years of experience, Shankar has built expertise across OTT, digital media, radio, events, and integrated media, focusing on business expansion, market development, and monetisation. His previous experience also includes roles with The Muthoot Group and Radio Mirchi on the brand and marketing side.
BCS Bureau