The Q India, a rapidly growing Hindi general entertainment channel targeting Young India with leading digital content from India’s top digital creators and social superstars, has announced the addition of senior sales executive Samichi Saluja to bolster its growth in North India.
She will report to The Q India Chief Revenue Officer Krishna Menon and will be responsible for increasing ad sales across television, digital and mobile distribution platforms.
Samichi Saluja will join the company as Associate Vice President / Head – North. Saluja previously held positions as Regional Head at Disney India & Senior Manager at Idea Cellular. She has experience in all aspects of ad sales including strategic business development and CRM management.
The Q India has continued to grow the reach of its leading Hindi language channel for Young India featuring India’s top digital creators and influencers. Current distribution partners include TATA Sky, Airtel DTH, MSO’s, Airtel Xstream, JioTV, ZEE5, MX Player, Jio FTH & Dish Watcho.
The Q India Chief Revenue Officer Krishna Menon commented, “The Q India business is growing quickly, and we’re excited to build on this momentum by bringing Samichi onto our senior leadership team. Samichi has a proven track record of growing TV and mobile businesses in the region. She’s also someone who knows how to fashion and cultivate a brand and will serve as a key player as we further grow The Q into the leading channel and programming brand for young Indians aged 20-30 years old.”