Shailesh Gupta, whole-time director of Jagran Prakashan, and Shashank Srivastava, senior executive director — sales and marketing, Maruti Suzuki India, were on Tuesday unanimously elected as MRUCI’s chairman and vice-chairman, respectively.
The announcement was made at the Media Research Users Council India’s (MRUCI) board meeting, which was held shortly after its annual general meeting.
Gupta takes over the mantle from Shashidhar Sinha, CEO, Mediabrands India, who served as MRUCI’s chairman for two consecutive terms (2021-2022 and 2022-2023).
Sinha said, “I am happy that IRS is being revived after a gap because of Covid.”
Shailesh Gupta said, “I’d like to thank Shashi Sinha for leading MRUCI and taking several strides forward in reviving the IRS. It will be my endeavour to help create a robust third party research that helps all constituents and collectively takes the industry forward.”
Two new members have also been appointed to the board of governors. They are Rajeev Beotra, executive director, HT Media Ltd, and Anupriya Acharya, CEO, South Asia, Publicis Groupe.
Over the last 25 years, Shailesh has provided a new dimension to Jagran’s marketing strategy, and has been at the heart of driving transformational change at the Jagran group.
Srivastava is widely recognised as one of the most influential marketeers in India, having led and steered the marketing and sales function at Maruti Suzuki through its most challenging phases of Covid pandemic and supply chain disruption. Telegraph India