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OTT regulation heating up, but not for streaming

The Indian government is poised to revolutionize the oversight of the burgeoning over-the-top (OTT) communication app industry through the introduction of a pioneering regulatory sandbox.

While the regulatory sandbox concept isn’t new, its application in the domain of communication apps marks a bold step towards fostering a culture of innovation and responsible digital governance.

Far from the stifling grip of conventional regulations, this sandbox promises a controlled yet dynamic environment for both industry giants like WhatsApp and Signal, as well as aspiring startups, to test the viability and security of their latest features. This move is anticipated to not only enhance user experience but also fortify the security framework, significantly mitigating potential risks associated with the misuse of these apps.

Moreover, the sandbox initiative is expected to be a game-changer for Micro, Small, and Medium Enterprises (MSMEs) as it provides a unique opportunity for them to fine-tune their offerings based on real-time feedback from a diverse user base before their official launch.

However, amidst this innovative stride, the government remains cautious about the legal boundaries it must adhere to, ensuring a balance between fostering innovation and upholding legal protocols.

As the regulatory landscape continues to evolve, this step by the Indian government embodies a proactive approach, fueling a climate of technological advancement while safeguarding user interests. M9.News

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