Disney+ Hotstar announces free streaming of Asia Cup & ODI World Cup 2023

Less than ten days remain until the commencement of the Asia Cup 2023. In light of this, Disney + Hotstar has introduced an engaging ad centered around free mobile streaming. The campaign’s central slogan is ‘Free on Mobile’. The campaign is accompanied by the hashtag #FreeMeinDekhteJao. To the unversed, the digital streaming platform had recedntly announced that they will be streaming both the upcoming tournament for free of cost.

Disney + Hotstar’s primary objective revolves around expanding its viewer base and providing a seamless and convenient viewing experience to audiences all over India. Up to the present moment, the platform has accumulated substantial viewership for numerous events, including the Asia Cup 2022, ICC Men’s T20 World Cup 2022, ICC Women’s T20 World Cup 2023.

The spokesperson of the company said, “Cricket holds a special place in the hearts of Indians, and we want to make this sport even more accessible to our users. By offering the opportunity to watch the Asia Cup and the upcoming ICC Men’s Cricket World Cup 2023 for free on mobiles, we are geared up to take cricket to every corner of the country and tap into digital-first audiences. The campaign film too reflects the same ethos, bringing to light the lengths we Indians go to follow cricket, along with Disney+ Hotstar’s commitment to delivering a top-notch and convenient viewing experience.”

Regarding India, they have unveiled their squad for the upcoming Asia Cup. The main highlight of the squad revolves around the selection of Jasprit Bumrah, Prasidh Krishna, KL Rahul, and Shreyas Iyer. This marks nearly half a year since India will field a team at full capacity for the Asia Cup. Led by Rohit Sharma and his teammates, the Indian squad commences their journey in the Continental Cup with a match against Pakistan scheduled for September 2nd in Kandy. DNP