Sangeetha Aiyer previously the vice president and head of marketing for A+E Networks and TV18 will now head – brand and marketing initiatives for Network18 Digital. She will report to Puneet Singhvi.
Aiyer has over 18 years of experience in the industry and has worked in media organisations such as Times Network, Reliance Broadcast, and Star India. She joined TV18 in 2011.
At TV18 she was responsible for the launch of FYI TV18 HD in Oct 2018, History TV18 HD in September 2017 and FYI TV18 SD in July 2016. She is a pioneer in monetizing long and short form branded content initiatives on digital and linear formats.―Adgully