OMG appoints Bharat Khatri as chief digital officer, APAC

Omnicom Media Group (OMG) has appointed Bharat Khatri as Chief Digital Officer for its operations across APAC. Khatri, who brings over a decade of experience, was previously the Country Head for Xaxis in India, where he oversaw programmatic capabilities and collaborated with over 150 active advertisers across multiple industries.

He will be based in India and report to Paul Shepherd, Chief Investment Officer for OMG APAC.

“Bharat has a stellar track record in the world of digital and possess a unique ability in converting digital complexities into solutions,” said Shepherd.

“With digital disruption only increasing and the world of identity getting more complex, Bharat’s experience in driving actionable and measurable solutions will be a key asset in unlocking advantages for our clients,” he added.

“I am incredibly thrilled & honored to join Omnicom Media Group at this pivotal time while our industry goes through a massive shift to more fragmented, privacy-first & precision second eco-system,” said Khatri.

“OMG’s strong roots in analytics and big appetite for innovation are key assets for the next phase of digital transformation, and I feel privileged to be part of this growth and transformation journey in the region,” he added. Branding in Asia Magazine