Minutes after we dropped the news of Fremantle’s exit from Mipcom, ITV Studios also confirmed it will not attend. Instead, the studio will host the ITV Studios Fall Festival, a series of virtual content sessions for buyers held over three weeks from September 14.
Fremantle has joined BBC Studios in abandoning its physical presence at the Mipcom TV market in Cannes later this year, as it seeks to protect staff amid the coronavirus pandemic.
The production studio behind Got Talent and The Young Pope will not exhibit at the event, which organizer Reed Midem remains committed to staging on 12-15 October on the French Riviera.
A Fremantle spokeswoman told Deadline: “Although we will not have a physical presence at Mipcom this year, we look forward to showcasing our incredible slate through an enhanced digital experience.” Deadline